YouTube sponsorship rate calculator
Look up a YouTube channel and see what a channel its size typically charges for a dedicated video or an integration.
The creator
Monet McMichael · Example · read from YouTube on 14 Oct 2026
This is Real Reach: the people a typical video actually reaches.
FormatTypical rate for this account
- Real Reach
- 88,185 · 19% of subscribers
- Engagement
- Above average — worth a premium
A band for this subscriber tier, not a quote. Rates move with format, market and season.
Source: Acurrate's own rate calibration, the follower-tier tables that price creators inside our product. It is not a market survey.
How it works
- Look the channel up. We read its subscribers, typical views and engagement from YouTube.
- Its size sets the range. Each subscriber tier has a typical fee band.
- Engagement moves it. Above-average engagement for the channel’s size raises the band; below-average lowers it.
- The format weights it. A dedicated video costs more than an integration inside a regular upload.
Price the views, not the subscribers
Subscribers are everyone who ever followed; views are who watches now. Two channels with the same subscribers can reach very different numbers of people. The YouTube ROI calculator turns a channel’s typical views into what a video should earn your store.
Other free tools
Frequently asked questions
How much does a YouTube sponsorship cost?
It depends on the channel’s size, its engagement and whether you buy a dedicated video or an integration. Look any channel up and the calculator shows the typical band for both.
Dedicated video or integration: which is better?
A dedicated video is all about you and costs more. An integration is a segment inside a regular upload, so it reaches the channel’s usual audience for less. Many brands test with an integration first.
Where does the range come from?
From the model that prices creators inside Acurrate: our own calibration, in US dollars. It is a typical band, not a quote and not a market survey.